We were pleased to host Mr. Majid AlGhamdi, one of the most prominent speakers in the field of media, in a special session on 'Media Appearance Strategies for Leaders.' During the session, we discussed several key topics, including how leaders create influence, build a media identity, and how this connects to shaping event identity. We also explored the concept of media burnout, gaining a deeper understanding of its implications, and learned more about AlGhamdi's experiences in media, including his work in podcasting.